In brief.

How Many Elephants is inspiring and educating a global audience about the devastating impacts of the African elephant ivory trade, using design as a powerful communication tool to bridge the gap between scientific data and human connection. How Many Elephants works with and supports rangers fighting to make a difference on the front line in Africa. Calling all elephant lovers, conservationists, scientists, politicians, academics, creatives, businesses and change makers who dare to say “I can make a difference in this world”,  it’s time to stand up for elephants.

In detail.

Prepare to Think Big. At How Many Elephants, we make complex data beautifully visual to educate and inspire a global audience about the devastating impacts of the African Elephant ivory trade. Picture 35,000 elephants on display. This is the number poached in a year. Part of the originality of this hard-hitting design-led campaign is in our approach to avoid gruesome and shocking imagery to portray the facts. It’s not about scaring people, it’s about sharing the sheer scale of the poaching crisis. To actually see and connect with this data visually is highly impactful.

So what’s the big deal? The Illegal Wildlife Trade is the fourth largest organised crime in the world, up there with narcotics, guns and human trafficking and generates revenues over $23 billion/year into the wrong hands. Few people know that 96 elephants are poached each day. At this rate they will be extinct in the wild within a decade. The thought of Africa devoid of elephants is heart-breaking enough but putting emotion aside, the impacts of losing these animals will be of extreme detriment to the environment and beyond; If the elephants go extinct, entire ecosystems could follow as they are a keystone species and important ecosystem engineers.

Founder of How Many Elephants, Holly Budge, is a world class adventurer who recently summited Everest and has raised over £400K for charities. She doesn’t stop there, she is deeply passionate about conservation and founded How Many Elephants whilst studying for a Masters in Sustainable Design. She earned the rare privilege of accompanying the Akashinga Rangers in Zimbabwe and The Black Mambas in South Africa on the front line. These women are changing the face of conservation. They are the breadwinners, educators, role models and beacons of hope for their families, their communities and beyond.

The How Many Elephants Campaign raises awareness, creates impact and raises vital funds for direct-action anti-poaching projects in Africa. If you are thinking “How can I help?”, we invite you to join our herd and we can make a difference together.